By K Ashwin Mobile:00919920183006 Email:firstname.lastname@example.org
Splash Fashion, Middle East’s largest fast fashion retailer and India’s leading fashion brand has signed style icons actor Randeep Hooda and model-turned- actress Sunny Leone as their brand ambassadors for their India Business. The popular stars will be the new faces of the brand and will be featured in a new brand campaign which is scheduled to rollout on 1st July, 2017 across outdoors, print, digital and in-store. Splash is confident that these actor’s star power will add an international touch to the brand.
Speaking on the association Randeep Hooda said, “It is a pleasure to join hands with Splash to represent the brand in India. Splash is a fast fashion brand with an eclectic mix of international trends at affordable prices. I am looking forward to bringing it to more and more people in India and make them look good and feel cool.”
Sharing the same excitement was the other brand ambassador, actress Sunny Leone who said, “I am very honored to be working with a global brand like Splash and representing them in India. Both, their fashion and work ethics resonate with me and I also had a blast shooting the campaign. And what makes the deal sweeter is that I now have a brand new closet to choose from.”
On the announcement of these two popular stars as Splash India’s brand ambassadors, Raza Beig CEO Splash said,”Randeep is the quintessential male – charismatic and unapologetic while Sunny is bold and beautiful and they complement each other bringing with them the star power to drive the brand forward in India.”
Splash is part of the Landmark Group, is currently present in 14 countries across the globe. In India,Splash is present through 19 exclusive brand stores at Delhi, Noida, Mumbai, Bangalore, Hyderabad, Chennai, Cochin, Chandigarh and Mangalore. Splash is positioned as an affordable fast fashion brand which is a brand of choice for the young, global Indian men and women. The Splash wardrobe pans across all occasions and moods of this young Indian audience.
As a brand Splash believes in constantly being a trend-setter in the region and has successfully created some of the biggest and most popular brand properties/events which have now become part of the social calendar of the Region. The Splash Calendar and Splash Fashion Shows are by far the most popular annual and bi-annual events in the brand’s portfolio of events.
One of the biggest retail conglomerates in Middle East, India, Pakistan, Sri Lanka and Africa. The Group houses some of the most innovative retail concepts across the globe – Lifestyle, Homecenter, Max, SPAR and Splash being some of them which are now household names in India as well. Splash was founded in 1993 as a single brand store in Sharjah and today has grown to over 200 stores across 14 countries.