Tag Archive for XLRI

XLRI students tackle 6 Research Problems in Mela of 10,000


By  K Ashwin  Mobile: 09920183006  Email:indianshowbusiness@gmail.com

What do the iPhone and Dettol have in common? You may scratch your head, but the answer is rather straightforward. Both these products know and understand their target audience inside out which has resulted in both becoming wildly popular items. In a world with shrinking attention spans and an ever-widening array of competitors and substitutes for every good and service, it is crucial for corporates to understand the nuances of consumer behaviour and capitalize on them to ensure the success of their offerings. Read more

XLRI Organises ‘26th Annual JRD Tata Ethics Oration on Business Ethics’


By K Ashwin  Mobile: 09920183006  Email:indianshowbusiness@gmail.com

XLRI- Xavier School of Management, one of India’s premier B-Schools recently hosted the 26th Annual JRD Tata Oration on Business Ethics.

Padma Bhushan, Dr. Jamshed Jiji Irani, Eminent Industrialist and Former MD, Tata Steel delivered the oration this year at XLRI Campus on November 29th, 2017. In his speech, Dr. Irani spoke about ‘My Experiences With JRD And His Principles’- which was the topic of the oration. Read more

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