Tag Archive for innovations

Fuji’s AstaReal and Transcend Nutressentials enter into Collaborative Partnership to develop new innovations in Astaxanthin ROS Scavenger formulations

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By K Ashwin Mobile: 09920183006 Email:indianshowbusiness@gmail.com

In one of the most unique collaborations in the nutraceutical industry, Japanese company AstaReal, a subsidiary of Fuji Chemical Group has entered a collaborative partnership with Indian company Transcend Nutressentials International Ltd (Nutressent), a nutraceuticals company focused on wellness through responsible nutrition. This partnership will enable Transcend Nutressentials to focus on new formulations and applications for natural Astaxanthin which would be exclusive property of Nutressent. Under this collaboration, AstaReal will contribute scientific and technical support to Nutressent in building the science and technology of natural Astaxanthin and various exclusive formulations to the market.

Astaxanthin is extremely important both from the environment as well as the body point of view across different markets. Astaxanthin is a powerful, naturally occurring carotenoid pigment that’s found in certain marine plants and animals. Often called “the king of the carotenoids,” Astaxanthin is recognized as being one of the most powerful ROS Scavenger found in nature. It is of particular significance, because unlike some other types of ROS Scavengers, Astaxanthin never becomes a pro-oxidant in the body so it can never cause harmful oxidation.  Read more

TOPGEAR MAGAZINE AWARDS CELEBRATED 10 SUCCESSFUL YEARS OF HONORING THE BEST INNOVATIONS IN AUTOMOBILE INDUSTRY

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By  K Ashwin  Mobile: 09920183006  Email:indianshowbusiness@gmail.com

BBC TopGear magazine, the world’s No.1 motoring media brand, hosted the 10th edition of the coveted TopGear magazine awards. One of the most sought-after awards recognizing unparalleled innovations in the automobile industry was held at Sofitel Luxury Hotel, BKC. The best cars and bikes of 2017 stole the limelight as they vied for the ‘STIG’; a prestigious honour that has now become a much pursued symbol of excellence in the automotive industry. The night witnessed renowned personalities from the automobile industry and Bollywood grace the celebratory event to cheer for the big wins. Read more