By K Ashwin Mobile: 09920183006 Email:email@example.com
Axis Mutual Fund, one of India’s premier asset management companies has launched a new brand campaign – The Responsible Mutual Fund.
The key Insight gathered was, investors know that mutual funds over longer term tend to give superior returns, compared to traditional instruments. Though investors are ready to experiment and invest in mutual funds, they are a little fearful. Investors in general are risk averse when it comes to money while being adventurous with many other things in life. In such instances, people need assurances not of high returns, but that of care and concern for the hard-earned money that is invested. Read more