Tag Archive for empowers

Secret Temptation’s new TVC empowers Women to #OwnYourTemptation

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By K Ashwin Mobile: 09920183006 Email:indianshowbusiness@gmail.com

Secret Temptation , the  Popular female grooming brand from the House of McNROE-  has launched a new brand platform. This is part of a consolidated re-launch. Secret Temptation is a brand with a strong legacy which has seen aggressive growth in the last year. It was felt that it was time to re-phrase the brand given the evolution  of women and their aspirations.

The brand  speaks the bold voice of today’s young women who refuse to be cowed down by stereo-types of society and their immediate environment.  Read more

Rise by TLC empowers female artists to take on internet trolls with the launch of ‘Trolled’

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By K Ashwin Mobile: 09920183006 Email:indianshowbusiness@gmail.com

It’s time for the social media trollers to get trolled! 3 female artists: 3 videos – whether they’re being body shamed, trolled for their fashion sense, for speaking up, or just being themselves! These women, in the form of a quirky, originally composed music video, and lyrics packed with punchlines will give it back to their trollers. The first to feature on Trolled, is VJ Bani who hits back at misogynist Trollers, and hits back hard. Trolled will premiere on RISE BY TLC, a digital first channel for women, by women. Read more

BATA EMPOWERS THE GIRL CHILD WITH THE LAUNCH OF SPECIAL BALLERINAS

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By K Ashwin Mobile: 09920183006 Email:indianshowbusiness@gmail.com

L-R - Mr. Manoj Kumar, CEO, Naandi, Ms.Christine Schmidt, Director, Bata Shoe Organization,Ms. Sheetal Mehta, Trustee & Executive Director, KC Mahindra Trust

Continuing its commitment towards the betterment of society, Bata, the European footwear brand today announced the launch of its unique CSR campaign the ‘Ballerina Project’ at the Bata Store in South City mall in Kolkata. Focused on girl child empowerment, the Ballerina Project by Bata aims to create a substantial positive effect for social and economic fabric. The project will be initiated first in India in association with Project Nanhi Kali, an initiative which is jointly managed by the K.C Mahindra Education Trust and Naandi Foundation. Read more