Tag Archive for career

Radhika Chetan: I owe my career as a performer to the city of Bangalore

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By K Ashwin Mobile: 09920183006 Email:indianshowbusiness@gmail.com

Radhika Chetan

Ever since Radhika was a young girl she was attracted to art and dance, her absolute favorite.

In conversation with Radhika Chetan about Bangalore Times’ #FlirtWithYourCity campaign, she shared “Learning Kathak gave wings to my aspiration. I was fortunate enough to learn from Nirupama Rajendra and TD Rajendra. I performed not only in Bangalore but many places around the country”. Read more

Women’s Day – Birla White Inspires Women to Consider Paint Contractor as Career

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By K Ashwin Mobile: 09920183006 Email:indianshowbusiness@gmail.com

Women account for nearly 30% of India’s workforce, according to World Bank Statistics. However, women in paint & putty sector represent less than 1% of the total workforce. In order to empower Women, it is first necessary to break the Traditional gender norms that restrict Women’s employability & career options.

At a time when there is just a handful of sectors that employ women in rural India, Birla White Cement is on a mission to encourage women to at least consider paint & putty work as their career. Currently, the company supports & encourages more than 160 women paint contractors in various pockets of India to increase their ability to influence decision-making within the household, and empower them more broadly in society as a whole. The company has witnessed major progress in hiring more female workers by the sector.

 

One of the women in the field is 48-year-old Papa Laxmi from Tuni (Visakhapatnam), who is proud of her work as a paint applicator and has proved that women can do this kind of job that generally needs societal approval in India. Associated with Birla White for more than 5 years, Laxmi has broken the traditional gender norms, which seek to restrict women’s mobility outside their homes. Laxmi said, “Majorly, housewives depend on their husband’s income to run the livelihood, but in my case my husband has died 30 years ago. So I am taking care of my children by choosing painting as my career.” Read more