An evening of Fashion, Glamour, Glitz at the Grand Finale of “Glam Icon2014″ At Phoenix Marketcity Kurla


By K. Ashwin Mob: 09920183006 Email:

Mumbai, November 22nd, 2014: Phoenix Marketcity Kurla India’s premium lifestyle and retail destination is celebrating its 3rd Anniversary this month.Phoenix Marketcity Kurla the “Mecca of Style” presents “Glam Icon” a first ever model hunt by a mall in association with Shakir Shaikh,  Zulfi Syed, Amruta Patki of SmokeStudio. This month long activity was kick started on 29th Oct’14 where shoppers and aspiring young men and women were given an opportunity to participate and fulfil their dream of a career in A big highlight of the anniversary celebrations The Grand Finale of the “Glam Icon” last evening was a glittering affair with the who’s who from the fashion fraternity in presence.

The glamorous evening saw the Top 20 finalists battle it out for Fame and Glory for the envious crown of the “Glam Icon 2014″. There was a stunning fashion sequence by designers Anjalee and Arjun Kapoor and stand up comedy act by famous comedian Umesh Top 20 finalists were shortlisted earlier this week by the ex Miss India winners Natasha Suri, Usoshi Sen Gupta, Simran Kaur Mundi , Amruta Patki. The jury also  had leading dermatologist Dr Ruby Tandon and hair expert Dr Makhani   The finalists went through weeks of extensive grooming and styling by xperts in the mall and went for makeovers and  shopping to various international brands such as Zara,  Aldo, Charles & Keith, Mango, Debenhams , MAC cosmetics  in the mall.

The winners of the “Glam Icon” will be given a Loyalty card with many exciting benefits from Phoenix Marketcity Kurla and their portfolios will be managed by Smoke Studio. Phoenix Marketcity Kurla is celebration its 3rd Anniversary this month and as part of the celebrations on 22nd November patrons can avail a Flat 50 % off across all stores in the mall The extravaganza comes to a heady end with “Playtronix” an Electronic Dance Music on 23rd November’14 with International artist DJ Candice Redding belting out his beats of Tech House and Tech EDM. Accompanying her will be other talented EDM artists such as DJ Kris Phoenix Marketcity, a shopper’s paradise in the heart of Mumbai located in Mumbai on LBS Marg brings the international standard hub of retail with domestic and international brands along with entertainment and commercial office spaces.

The Phoenix Marketcity Mumbai, which is spread across a retail space of about 2.1 million square feet, houses close to 350 plus brands across categories like apparel, footwear, jewellery, accessories, F&B, Phoenix Marketcity, Kurla is home to brands in the ranks of Zara, Debenhams, Hush Puppies, Catwalk, Esbeda, Puma,Reliance Mart, Blackberrys, Levis, Aldo, Charles & Keith, Indian Terrain, John Players, Swarovski, Vero Moda, Jack and Jones, Only, FCUK, UCB, Luxury Boulevard, La Senza, Lifestyle, Nine West, Timberland, Diesel and many more.

Phoenix Marketcity has entertainment like 8 screen PVR, 16 Lane Bowling, Snow World etc& 55 plus F&B options to offer.Phoenix Marketcity is all about the exclusivity, expanse and the experience that will revolutionize the retail space forever.

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