Amit Adarkar Appointed Managing Director of Ipsos in India


By K. Ashwin Mob: 09920183006 Email:

Amit Adarkar has been appointed the new Country Manager and Managing Director of Ipsos in India with effect from first week of September 2014. He replaces Mick Gordon who successfully held the role and will now take up a senior regional responsibility within Ipsos.

Mick Gordon has been CEO of Ipsos in India since November 2011 and Managing Director of Synovate India since September 2008. He has been responsible for substantial growth of revenue and profits over the period and merger of two large businesses of Ipsos and Synovate in India.

Commenting on Adarkar’s appointment, Mick Gordon, outgoing CEO, Ipsos in India said, “I am confident that with the experience and expertise of Amit, Ipsos will continue to delight our clients and he will prove to be an immensely capable successor”.

“I am delighted to be appointed as Ipsos in India’s new Managing Director. Ipsos is at a decisive point in its history and I am looking forward to working with the Board, the Regional Directors and Ipsos in India staff to ensure we take this opportunity to create a stronger and more effective organisation for the future,” said Amit Adarkar, Managing Director, Ipsos in India.

Amit Adarkar had joined Ipsos as Managing Director of Ipsos InnoQuest, India in January 2013 and he has been a member of the India management team ever since.

Adarkar has been in the research industry for over 22 years, and has worked for organisations such as IMRB, Synovate, and Org-Marg. He was earlier MD at Market Probe, and a VP at Nielsen-Bases. He also has rich experience with a number of key Ipsos InnoQuest clients.

Amit is a Chemical Engineer from Indian Institute of Technology, Bombay (1987-91). Post engineering, he completed Post Graduate Diploma in Business Management (PGDBM), from XLRI, Jamshedpur (1991-1993).

About Ipsos

Ipsos is an independent market research company controlled and managed by research professionals. Founded in France in 1975, Ipsos has grown into a worldwide research group with a strong presence in all key markets. Ipsos ranks third in the global research industry.

With offices in 86 countries, Ipsos delivers insightful expertise across six research specializations: advertising, customer loyalty, marketing, media, public affairs research, and survey management.

Ipsos researchers assess market potential and interpret market trends. They develop and build brands. They help clients build long-term relationships with their customers. They test advertising and study audience responses to various media and they measure public opinion around the globe.

Ipsos has been listed on the Paris Stock Exchange since 1999 and generated global revenues of €1,712,4 million (2 274 M$) in 2013.

Visit to learn more about Ipsos’ offerings and capabilities.



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