Zivame.com: Gentleman’s Guide to Gifting Lingerie

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By K. Ashwin Mob: 09920183006 Email: indianshowbusiness@gmail.com

 

Valentine’s Day is about love and romance, so why not give a sexy and romantic gift to your significant other to show off your love and appreciation? Zivame.com, India’s leading lingerie destination, is gearing up for the highly romantic Valentine’s Day celebration by introducing a romantic and sexy collection of baby dolls, bras, briefs and nightwear in sumptuous silhouettes and beautiful hues of blacks, pinks and reds.

 

Luxury Enamor Royal Paisley Collection Bra, Brief and Chemise Rs 6199

Zivame.com has also decoded the “Art of Gifting Lingerie” for men and introduced The Gentleman’s Guide Gifting Lingerie. The guide will give the men the option of shopping depending on their mood – naughty, sexy or luxury and also according to the silhouettes, types and lengths of lingerie they would like to see their better-halves wear. The range varies from bras and briefs to short baby doll lingerie, from sexy negligees to comfortable chemis (http://www.zivame.com/gift-forher.html)

Luxury -enamor-quilted-cups-glamorous-mesh-babydoll Rs 1700

 

Luxury- moonbasa_jacquard_lace_bandeau_lace_bra_rs2199

The brand is further making life simpler for men by introducing Gift Cards which they can gift to their plus-ones and better halves on the special day, thus allowing them to choose on their own. Currently, Zivame.com is selling 4 cards per hour on an average, totaling to approximately 100 in a day. This can definitely be looked at as the future of Valentine’s Day gifting. Zivame.com has understood their male audience and has made the site the ‘one-stop-shop’ for all men during the month of love in a thoughtful gesture

Naughty Caprice Sexy Halter Lace Chemise Rs 1899

Commenting on the launch of ‘The Gentleman’s Guide To Gifting Lingerie’, Richa Kar, CEO of Zivame.com said, “Valentine’s Day is widely celebrated in India and we see people go overboard for their loved ones. Men today have evolved out of gifting chocolates and stuffed toys into gifting something more special such as lingerie. A lot of men want to gift lingerie but are not sure how to go about it and that’s why we have put in our best efforts to make the whole process very simple and a lot of fun!”

About Zivame – Zivame (http://www.zivame.com), India’s premier online lingerie store, features over 2000 lingerie styles to choose from: bridal lingerie, plus size lingerie, every day wear, shapewear, lounge wear, nightwear and swimwear for women. The collection is curated and hand-picked from the top national and international brands like WonderBra, Triumph, Ultimo, Lovable, Plié, Jockey, Amanté, Penny, Enamor, Hollywood Fashion Secrets, Curvy Kate and many others.

Zivame is the one-stop solution for every Indian woman’s lingerie needs. The brand philosophy is based on the fact that an Indian woman’s lingerie needs change with age and stage of life that the woman is in. Right from the teenager just beginning to use a bra, to the college girl hitting the hottest nightclub, to the bride on her honeymoon to the lady on her way to motherhood, there’s something for everyone.

 

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