UFO Moviez’ Franchise brand NOVA Cinemaz launches its fourth multiplex in Punjab – OHM ORBIT NOVA CINEMAZ

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By K Ashwin Mobile: 09920183006 Email:indianshowbusiness@gmail.com

UFO Moviez, India’s largest digital cinema distribution network and in-cinema advertising platform, recently launched its franchise brand NOVA Cinemaz’ thirteenth multiplex, OHM Orbit NOVA Cinemaz. Located in Sanjeev Chowk, Fazilka, Abohar, Punjab, the two-screen property is a one-stop solution for entertainment for local movie buffs and has a total seating capacity of 374 seats. With this addition, NOVA Cinemaz strengthens its growth in Punjab with nine screens in four properties. Super hit movies, Ashke (Punjabi), Mulk and Fanney Khan (Hindi) were showcased in its opening week.

 

OHM ORBIT NOVA Cinemaz offers a mix of Punjabi, Bollywood and Hollywood movies, all under one roof. Equipped with state-of-the-art sound & projection technology, OHM ORBIT NOVA Cinemaz has become the ideal movie theatre for the locales of Fazilka.

OHM ORBIT NOVA Cinemaz is NOVA Cinemaz’ fourth franchise theatre in Punjab. The other properties in Punjab are Neelam NOVA Cinemaz (Moga, Punjab), 4G NOVA Cinemaz (Mullanpur, Punjab) and NOVA Cinemaz (Doraha, Punjab). Also, the other NOVA properties across India include – Raj NOVA Cinemaz (Karjat, Maharashtra), Niharika NOVA Cinemaz (Korba, Chhattisgarh), Vimal NOVA Cinemaz (Dhamtri, Chhattisgarh), Vinay NOVA Cinemaz (Balod, Chhattisgarh), Shivashakti NOVA Cinemaz (Betul, Madhya Pradesh), Kantishiva NOVA Cinemaz (Sarni, Madhya Pradesh), Pearl NOVA Cinemaz (Palampur, Himachal Pradesh), Aradhya Nova Cinemaz (Mundra, Gujarat) and Prabhat NOVA Cinemaz (Raipur, Chhattisgarh). It seamlessly melds the best of luxury and technology. The features of the cinema include:

 

  • ·        Ambient interiors - The experience envelops guests on arrival with State-of-the-art movie-viewing experience and sets a tone for a grandeur experience.
  • ·        Comfortable seating - Both the auditoriums have plush, opulent sofa seats and ample of legroom for convenience of the audience.
  • ·        The best in technology – Both of these NOVA screens are equipped with state-of-the-art Digital 7.1 sound for guests to enjoy impressive sound quality. It also capacitates quality viewing with 2K digital projection for enhancing the experience.
  • ·        Seating capacity – Both the auditoriums put together have a seating capacity of 374 seats. There are 187 seats in each of the auditoriums.
  • ·        Appetizing Snacks Options
  • ·        Trained ushers and housekeeping staff – Adding to the pleasant movie-viewing experience, the ushers and staff are well-trained.

 

With the launch of OHM Orbit NOVA Cinemaz, NOVA Cinemaz is now present in 13 cities having 13 properties, 26 screens and has a total seating capacity of 6756 seats.

 

NOVA Cinemaz, an asset-light franchisee model, is envisaged to stabilize the demand-supply gap in the local cinema business. The aim of NOVA is to make the movie-going experience affordable, entertaining and accessible. NOVA Cinemaz encourages local entrepreneurs to own and operate NOVA branded theatres in various parts of the country. As per the arrangement, the franchisee shall make the primary investment, and UFO shall ensure that the theatre is set up at a competitive cost.

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