ShopClues launches BATON – the 1st exclusive fashion label for Men


By K Ashwin Mobile: 09920183006

ShopClues, India’s first and largest managed online marketplace with a strong focus on fashion has introduced its first exclusive fashion label for men, Baton. Baton is for the price conscious yet high on fashion quotient consumers, especially in the age group of 18 to 36 years.

The Baton collection comprises of formal and casual shoes, flip-flops and sandals and is priced between Rs 299 – 499. The stringent five-point check under ShopClues Surety Program ensures zero compromise on quality.

The exclusive collection features:

Formal shoes

Workwear attire is incomplete without Formal shoes. In this segment, Baton has introduced Monk Strap Buckle, Derby Formal Lace Up, Formal Moccasin Slip On, and Black Brogues amongst others.

Price – under Rs. 499/-


Casual shoes

Baton introduces an array of casual shoes in sync with latest international trends. Colour blocking, stripes and tassels are some of the key highlights among the casual range of footwear. The range of Casual Shoes includes Loafers, Slip-Ons, sneakers; Ankle Casuals and Sports Shoes, among many more.

Range Starts from – Rs 299 – 499

All products are available at

About ShopClues:

Founded in 2011 and headquartered in Gurugram, ShopClues is the preferred e-commerce destination for Real India – Buyers and Sellers in Tier 2, 3 & 4 cities and beyond.  With over – 100 million monthly visits, 28 million listed products, and 6,00,000 + merchants, ShopClues has taken local brands to a National level servicing more than 31,500 pin codes across India.

Spearheaded by Sanjay Sethi & Radhika Aggarwal, ShopClues (an Indian subsidiary of Clues Network Inc., a US Corporation) was deemed a Unicorn in 2016 with the E Series Funding by Sovereign Wealth Fund GIC Pte Ltd. Other investors include Tiger Global Management LLC, Helion Venture Partners & Nexus Venture Partners.

For more information, please visit –

Leave a Reply

Your email address will not be published. Required fields are marked *