The Forevermark Promise Exhibition A collection of pledges and exceptional diamond pieces Canada BASED INDIAN DESIGner REENA AHLUWALIA UNVEILS 85 CT “ETErnaL NEcKLACE”


By K. Ashwin Mob: 00919920183006 E-mail:

Forevermark, the diamond brand from the De Beers group of companies is proud to unveil The Forevermark Promise Exhibition – a collection of pledges and exceptional diamond pieces from some of today’s most prodigious design talent.

Each Forevermark diamond is inscribed with a promise that it is beautiful, rare and responsibly sourced. Inspired by the belief that all promises should be as unbreakable as theirs, Forevermark invited select partners from around the world to create diamond jewellery that reflects and is inspired by the word ‘Promise’. Including meticulously crafted creations from both global, and national talents, together, these pieces comprise the Forevermark Promise Exhibition.

Comprising pieces from the UK, the USA, China, Hong Kong and India, the Exhibition is diverse in design styles, comprising delicate, romantic notions through to more challenging and progressive concepts. The theme of ‘Promise’ however is resonant throughout, inspiring any visitor to re-examine the importance of promises in their lives.

The designers include Shaun Leane, Rachel Roy, Stephen Webster, Reena Ahluwalia, Biren Vaidya (The Rose International) and Tang Wei.

Canada based Indian designer Reena Ahluwalia designed a piece for Forevermark jeweller Vummidi Bangaru Jewellers inspired by eternal love and pledged to support, advocate and work with responsibly sourced diamonds. USA based fashion designer Rachel Roy promised to never stop striving to make the world a better place for her children and for women and children who do not have a voice to speak for themselves.

Says Reena Ahluwalia, “As a designer, I find myself in a great position to make a difference through my designs this is why it is an honour to be a part of the Forevermark Promise collection. The ‘Eternal’ necklace designed for Vummidi Bangaru Jewellers, my contribution to the Forevermark promise collection is inspired by the promise of eternal love. The piece captures the nature of eternity and a lover’s promise. Just like Forevermark diamonds, the design of this piece celebrates the promise of love that stays forever.”

India based jeweller/designer from The Rose International, Biren Vaidya promised to care, love and forever be there for family and friends.

UK based Jeweller Shaun Leane promised to live to love, to share and appreciate the present. London based Jeweller Stephen Webster made a very personal promise to always keep exciting people through the creativity and progressive nature of his jewellery design.

Chinese actress Tang Wei made her first foray into jewellery design through the exhibition and promised to take up new challenges, broaden her vision and experience, as well as to bring a sense of hope and warmth to those in need.

Leave a Reply

Your email address will not be published. Required fields are marked *